Radar de Churn e Burn para SaaS
Converte churn, CAC e burn em um runway claro. Projeta clientes, MRR e caixa para ver quando o dinheiro acaba.
Inputs
Advanced Settings
Revenue growth from upsells/cross-sells on existing customers. Offsets churn. Top SaaS: 2-5%.
Expected monthly increase in operating burn (hiring, infrastructure scaling).
Monthly change in new customer acquisition rate. Positive = accelerating, negative = decelerating.
All calculations run locally in your browser.
Results Snapshot
Survival Runway
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Churn & Burn Score
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Monthly Net Cash Flow
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MRR Lost to Churn
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Customer LTV
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CAC Payback (months)
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LTV:CAC Ratio
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Annual Net Revenue Retention
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Projected over the selected horizon.
Por que este modelo
Churn se compoe no tempo. Traduzir para caixa ajuda a agir cedo.
Unir churn, CAC e burn permite comparar estrategias de crescimento.